11. Basadur, M.S.
(1994). Managing the creative process in organizations. In Problem
finding, problem solving, and creativity. (Editor: M.A. Runco.)
Chapter 12. New York: Ablex.
Abstract
This article discusses how creative behavior can be increased and
managed in organizations. Variables associated with nurturing creative
activity are identified. The article first presents a theoretical
model of organizational creativity, and then discusses empirical
research on the model as it is applied. Finally, the article discusses
future applications and tests of the model.
