Build a culture of innovation.

Collaborate. Problem Solve. Innovate.
Everyone wants innovation. But how is it achieved?
Get your organizations to speak a common innovation language – one that fosters empathy and trust.

1 – Understand Your Own Innovation Style


A unique, research-based instrument that helps identify people’s different approaches to problem-solving and innovation. Understanding innovation styles will help your organization tap into the full range of thinking and resources already at your disposal. 

You’re an innovator. You just don’t know it yet.

Got a team? We can help you understand your teams’ innovation style too.

Are you a Generator?
A Conceptualizer?
An Optimizer?
Or an Implementer?

2 – Develop Ideation Skills & Tools

You want your team to function as a cohesive unit.  You want to increase empathy and collaboration among your teams. Over the years we have discovered a set of skills that not only builds strength and celebrates diversity in your company, but will accelerate innovation too.  

Tried and tested methods to help you master the Basadur system.

develop creative & Critical THinking Skills

3 – Apply an Innovative Process

Utilized by Fortune 500 companies and organizations around the globe, The Basadur Innovation Process builds on the Basadur Profile, overlaying the detail to form a wholly integrated process with innovation at its core.

A proven system for problem-solving, a pathway to innovation.

Find out more about THE PROCESS

Get Started
Learn how to innovate with a Basadur workshop, course or training program.

Giving you the innovation skills you need, you decide how you want to learn – online or in person.

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Companies that have benefited from Basadur Innovation

Innovation Case studies


Your guide to upcoming workshops, programs, webinars and courses, including simple online booking tool.


Become an Innovator

Training & Certification workshops that teach you the process of innovation and qualify you as a Basadur instructor.

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An overview of our work in academic research, and how Basadur can help studies into applied innovation.

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Learn how teams find innovation by thinking differently!

Check out Scatterbrains!

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