Unlock your inner Innovator:
The Basadur Applied Creativity Course
At Basadur Applied Innovation our passion is unlocking the creative potential of every individual. We know that there are educators out there who want to do the same, to make their class time devoted to creativity and innovation to be time spent guiding actual creative development and capability in their students. But doing this requires a level of expertise in creativity that few instructors have the time and energy to develop.
Wouldn’t it be great if there was a comprehensive course, based on the career learnings of a creativity expert like Dr. Min Basadur, that any educator could use to experientially guide their students through the creative process and look like an expert doing it?
A lack of a lesson plan can lead to:
Feelings of lower instructor professionalism
Lack of coherent direction
Increased instructor stress
The Basadur Applied Creativity Course:
Provides interconnected lessons that build on one another.
Reduces uncertainty about class preparation and course development
The 12 sessions in the Basadur Applied Creativity course:
1. Creativity not wanted
Introduce the importance of applied creativity as a multi-stage process in which each person has their own unique thinking and problem-solving style.
2. The big secret: Separating content from process (skills, tools and styles)
Introducing applied creativity as a process powered by fundamental skills to achieve innovative results everywhere in our lives and work.
3. Bring me problems, not solutions: Problem and fact finding
The objective of this session is to help participants understand that Applied Creativity is a process beginning with the Problem Generation stage, and to develop their skills in the first two steps, problem finding and fact finding.
4. If you define it, they will come: problem definition
Help participants understand the vital importance of problem definition in applied creativity including skills in “How might we?” questioning and Challenge Mapping.
5. Solution formulation: Idea finding, evaluation, and selection
Develop skills in finding, evaluating, and selecting the best ideas for solutions to How Might We challenges.
6. Solution Implementation: Planning, acceptance, action
Develop innovative skills and tools in planning, finding acceptance, and taking action when implementing solutions.
7. Communicating creative ideas
Participants will practice articulating their thinking, presenting compelling arguments, and using language effectively to convey their creative concepts.
8. Working with others
Understand how teams can employ use complementary thinking and problem styles within a consistent applied creativity process to accelerate creative output.
9. Case studies of successful (and failed) uses of the applied creativity process
Understand the role of applied creativity in developing and introducing a new product to the market and to analyze real-life case studies of its use or lack of use.
10. Applied creativity in everyday life
Understand how applied creativity can be used as a powerful tool for self-expression.
11. Applied creativity and the future of humanity
Understand the role of applied creativity in addressing global challenges and Inspire participants to make a positive difference in the world.
12. The future of applied creativity and technology
To explore the technology challenges and opportunities that lie ahead for applied creativity.
The course package includes comprehensive instructor notes, instructor test bank and a student workbook, meticulously crafted to drive impactful learning outcomes. Backed by four decades of published research and real-world applications, this course eliminates the need for any developmental effort on your part. What’s more, there’s no financial burden on you or your institution – only a nominal fee for students, comparable to standard course materials. All resources are readily available for immediate implementation and trial.
Through participation in this course students will be capable of:
- make creativity repeatable
- discover valuable challenges
- reframe problems as
- opportunities
- come up with new solutions
- build creative environments
- inspire others to create
- solve problems collaboratively
- harness individual differences
Our Education Products
Teach creativity in a cost and time effective way

The Complete 12 Lesson Digital or Physical Student Workbook + Online Basadur Profile

Online Basadur Profile

Select digital workbook chapters + Online Basadur Profile
