Everyone wants innovation. But how is it achieved? For more than 40 years Basadur has been providing organizations around the world with an integrated, measurable system to unlock their creativity and innovation. Its key? Releasing the innovative power within all of us.
The Basadur Profile
You’re an innovator. You just don’t know it yet.
A unique, research-based instrument that helps you identify the different approaches to problem-solving and innovation, and tap into the full range of thinking and resources at your disposal.
How innovative is your team?
Take the InQ Survey to find out
The best teams have a mix of Generators, Conceptualizers, Optimizers and Implementers. But as our scatter diagrams show, it’s rare to have a complete balance. The InQ survey tells you how your team performs, and where improvements can be made.
Simplexity Thinking
A system for problem-solving, a pathway to innovation.
Simplexity Thinking builds on the Basadur Profile, overlaying the detail to form a wholly integrated process with innovation at its core.