Build an Innovative Culture That Solves Problems Better

Science-based innovation training, leadership development, and creative problem-solving systems that help organizations innovate with confidence.

Schedule a Discovery Call Explore Certification

Basadur team smiling and posing for a photo in front of a large screen displaying colorful graphics.

Helping Organizations Innovate Since 1981

Research-Backed Methodology

Featured in Harvard Business Review

Clients Across Industries Worldwide

Trusted by

Find Your Pathway to Innovation

Whether you’re leading change, developing leaders, strengthening teams, or building innovation capability across your organization, Basadur provides science-based solutions designed for your role and your goals.

Leaders

Lead change with clarity and confidence.

Leadership Development

Build stronger, more innovative leaders.

Organizations

Create a repeatable culture of innovation.

Teams

Solve problems faster and collaborate better.

Consultants

Facilitate stronger thinking and better outcomes.

Educators

Develop creative problem-solving skills that last.

Influence is Power: How Paul Heinrich, President & CEO of North Bay Regional Health Care Centre, Uses the Basasur Process

READ THE FULL CASE STUDY

Get the Results You Want with Our Formula for Innovation and Design Thinking

Based on over 50 years of scientific research, Basadur Applied Innovation utilizes the following equation to get innovative results.

Innovative Results = Knowledge + Style + Process + Skills + Tools

The Impact of Applied Innovation

Results That Go Beyond Better Ideas

Basadur helps organizations transform how people identify challenges, collaborate, make decisions, and turn creative thinking into meaningful business results.

Before Basadur

After Basadur

Teams jump to solutions before fully understanding the challenge.

→

Teams define the right problem first, then move confidently toward better solutions.

Departments approach problems independently and collaboration stalls.

→

Cross-functional teams use a shared language and process to solve challenges together.

Innovation depends on a few naturally creative people.

→

Innovation becomes a repeatable capability developed throughout the organization.

Decisions are shaped by assumptions, urgency, and competing opinions.

→

Structured thinking helps teams evaluate possibilities and make stronger decisions.

The Basadur Effect

?Better Questions

⇆Better Collaboration

✓Better Decisions

↑Better Results

See Applied Innovation in Action

From Better Problem Solving to Measurable Business Impact

Explore how leaders, teams, and organizations have used the Basadur system to tackle complex challenges, strengthen innovation capability, and create lasting change.

Explore Success Stories

Be a part of the new generation of Creative Problem Solvers

Contact us today to drive collaboration, creativity, and growth.

Basadur team having a conversation in their office with the like minded.