My colleague Shannon Wagers , who is a  corporate  R&D  consultant  at  P&G,  sent this  sketch  to show how he explains Simplexity to those   more familiar with Design Thinking as taught at Stanford. 

I asked Shannon for a more complete explanation that  I could pass along in this blog. 

His answer follows:   β€œThe Simplexity Process is a universal  flexible framework that encompasses all innovation methodologies, including Creative Problem Solving, Lean, and Design Thinking.    Using Simplexity for Design Thinking  takes  you to greater insights and better prototypes with a more robust and deeper process”.

 Shannon then added a cleaned up version of the sketch.

We love seeing design thinking integrated with Simplexity

Keep Innovating. Keep Thinking,

Min!